Sales strategies are the core of a sales plan and fundamental to consistent revenue growth. A good sales strategy is comprised of information from sales, marketing, business development and corporate objectives. The appropriate sales strategy combined with proper execution can generate excellent revenues. A new sales strategy can also mend an ailing revenue situation.
• Availability of additional targeted expertise |
• Bridge the sales - marketing gap |
• Cost effective resource |
• Provide an independent unbiased perspective |
• Reduce TTM (time-to-market) |
• Save internal resources, extension of your organization |
• Solutions based orientation |
• Ability to manage the entire business process |
• Expertise with large and small companies |
• Cross-functional |
• Interdisciplinary |
• Expertise in various industries |
• Over 12 years developing sales & marketing strategies |
• Leveraging over 12 years of vanguard engineering experience |
We can utilize our expertise to augment your resources in developing a sound sales strategy and then employ keen insight to get you where you want to go.
...............................................................................................................................Discovery
• We can determine the desires, needs, goals, objectives, timeframe for action, financial ability, decision makers, business processes, expectations, etc. |
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Company objectives
• Determine desired revenues |
• Develop strategy based on discovery criteria |
• New or existing line-of-business (LOB) |
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Evaluate business synergies
• Company/product positioning |
• Consider all business relationships, partner, OEM, reseller, referral, acquisition, etc. |
• Investigate business models, timeframes, required resources and ROI |
• Key differentiation factors |
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Account development
• Create new opportunities |
• Discover new business synergies |
• Find new market segments within the account |
• Increase product content within the account |
• Increase sales ROI efficiency |
• Uncover new projects for your products in the account |
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Sales incentives
• Determine sales incentives by product mix |